When it rains, it pours … CDP news. On Wednesday, two days after Twilio said it would pay $3.2 billion to acquire CDP Segment, SAP said it will release its enterprise customer data platform globally ...

Bengaluru-headquartered Wipro Limited on Thursday announced that it has entered into an agreement with SAP SE to deliver 'SAP Enable Now', a custom enablement platform. With this agreement, Wipro can ...

This SAP Connect 2025 Customer CX Keynote features leaders from Boeing, Wela, and Migros, and explored how to create loyalty-led growth through superior customer experiences, and for anyone using SAP ...

Bill McDermott, CEO of SAP, had three main messages for the capacity crowd at the company’s biggest customer event this year: Intelligence is only valuable to the business when it’s embedded directly ...

SAP, the company traditionally known for its database-management, ERP, back-end enterprise software, continued its five-year foray into the world of customer experience software today. The company ...

SAP seemed to be all in on customer experience when it acquired Qualtrics for $8 billion in 2018. It continued on that journey today when it announced it was acquiring Austrian cloud marketing company ...

WILLIAMSBURG, Va., April 10, 2025--(BUSINESS WIRE)--DataXstream, a solution provider for SAP technologies focused on point-of-sales and order management solutions, today announced that its OMS+ ...