Comcast is rebranding its loyalty program for Xfinity TV and Internet subscribers as "Xfinity Membership," which will offer ...

In its current form, MyPanera rewards customers based on a combination of visits and spending. After several trips and a ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Fast Company Executive ...

A strong relationship with your customers is the basis of any business that is successful. The loyalty programs, if carefully designed and implemented can be powerful tools to strengthen these ...

A majority of consumers — seven in 10 — say that loyalty programs are a key factor in deciding which businesses to frequent, according to a Snappy survey of 1,500 Americans released last week.

WestJet Rewards is feeling the heat as a new loyalty program has just been announced by Air Transat, changing the game for frequent travelers.

Loyalty isn’t built in dashboards or rewards programs. It’s formed in brief, human moments that make customers feel seen.

Loyalty is a key driver for any enterprise that depends on repeat business. Restaurants, retail stores, salons and a wide range of businesses leverage loyalty programs to keep customers coming back ...

New data shows loyalty programs are valuable tools for developing strong customer relationships. Here’s how to create an effective one. A successful loyalty strategy offers customers tangible value ...

A compelling loyalty and rewards program can be a significant differentiator in the competitive financial services landscape. These programs can improve customer retention at neobanks, add more value ...

The updated program will feature a new membership tier for Panera’s biggest spenders and Unlimited Sip Club members ...

Loyalty is a habit. Most repeat behavior comes from habit or convenience, not brand attachment. Programs mask problems. Points-based loyalty programs often cover for weak experiences or lack of ...