Creating the optimal e-commerce website design and user experience (UX) can be challenging. Great UX combines multiple design choices of the website’s information architecture, site-wide navigation ...

Choose an e-commerce website builder, build your store, set up payment processing and launch your site. Many, or all, of the products featured on this page are from our advertising partners who ...

Smartphones are ubiquitous and are rapidly becoming the device of choice for consumers who want to shop online. According to HubSpot’s Shopping Trends Report 2024, 62 percent of consumers prefer ...

Evergreen content is basically a piece of content that doesn’t rely on current trends to be helpful or be of interest to its intended audience. Simply put, evergreen content is informational or ...

Content marketing is tough to get right, but once you do, the results can be incredible – especially for ecommerce brands. More traffic from Google? Check. More leads? Check. More trust built with ...

As a small business owner, Liz understands the unique challenges entrepreneurs face. Well-versed in the digital landscape, she combines real-world experience in website design, building e-commerce ...

Over the next couple of years, how search engines index content will likely change. I’ve covered this viewpoint in Why 100% indexing isn’t possible, and why that’s OK. Still, this ultimately means ...

You would set up a wheelchair ramp and other accommodations for people with disabilities at a retail store, but have you considered how to make your company website accessible as well? How ...