What if your app is your content? Learn how small business owners are ditching the content treadmill and building apps that teach, guide and keep customers coming back.

Last summer, after watching an inspiring showcase featuring apps created by young coders using Apple's Swift Playgrounds programming language, I resolved to enlist my kids to develop an iPhone app.

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Average app development costs in the UK range from £15,700 to £198,180+ ($20,000 to $250,000+). Basic apps cost £23,783 – £47,560, moderate apps £47,560 – £95,130, complex apps £95,130 – £158,550, and ...