Cold calling is a sales strategy that involves phoning a potential customer unsolicited in the hopes of getting them to buy your goods or services. Granted, cold calling isn’t always the most popular ...

Sales techniques are vital in boosting your revenue, supporting customers, and raising your business profile. Because 71% of buyers want to hear from sellers early in the buying process, cold-calling ...

For many professionals, cold-calling is a tall hurdle. They dread having to make the calls, worried they'll be rejected or forget what they need to say. They know the person on the other end isn't ...

Members of Fast Company Executive Board share their expert insights. [Image: Courtesy of the individual members.] The Fast Company Executive Board is a private, fee-based network of influential ...

Cold calling is still a widespread outreach strategy for many businesses today. But the process has become much harder over the past few decades. People now are less receptive and more resistant to ...

These practical cold calling tips will help you and your team hit quotas early, maximize your time, and get better results. I understand why some people are too afraid to make cold calls — it’s hard, ...

It happens every day of the week and on Sundays in the radio business. Local radio sales reps talk themselves out of cold calling. It’s not your fault. Cold calling is hard. See. There I go. Talking ...

Confidence is the key to cold calling success, and that confidence comes from being uncomfortable. That’s the word from Katelynn Blackburn, founder of Diligence Agencies, where she provides financial ...